Ask for Demo?
New York

Everything You Should Know About WhatsApp Business Pricing For 2024

In 2024, WhatsApp Business API continues to be a game-changer for businesses. It's not just about chatting anymore. It's about creating an engaging customer experience. But, what about the pricing? Let's explore the details of Whatsapp for Business API in Noida and beyond and see how it all works.


Two Types of Messages

Session Messages

Session messages are your real-time chat conversations. They happen within a 24-hour window from the customer's last message. Think of it as a chat with your friend, but it's your customer. The best part? No template approval is needed. Just pure, instant communication.


Template Messages

Template messages, on the other hand, are pre-approved messages. These are usually sent after the 24-hour session window. Before you may use them, WhatsApp must approve them. These are great for sending notifications, alerts, and updates. They ensure your message gets through even when your customer isn't actively chatting with you.


Conversation Categories

WhatsApp Business API categorizes conversations into four types. Each has its unique use and pricing.


Utility Conversation

Utility conversations are all about helping your customers. Send updates, reminders, and notifications. Think of order confirmations, shipping updates, and appointment reminders. It's all about providing value and keeping your customers informed.


Authentication Conversation

These are for sending authentication codes. Whether it's a one-time password (OTP) or a two-factor authentication code, these messages are crucial. They help in securing transactions and ensuring that your customers can trust your services.


Marketing Conversation

Marketing conversations are for promoting your products and services. Send special offers, new product launches, or event invitations. But remember, these need to be non-intrusive and valuable to the customer. It's about engaging, not spamming.


Service Conversation

Service conversations are customer-initiated. When a customer reaches out with a query or a problem, these conversations come into play. It's about providing support and resolving issues efficiently.


Pricing Overview

WhatsApp Business API pricing in 2024 varies based on the message type and the region. The cost is usually per conversation. A conversation includes all messages exchanged within a 24-hour window.

  • Utility Conversations: Generally, these are cost-effective. They help in keeping your customer informed without breaking the bank.
  • Authentication Conversations: Slightly higher in cost but crucial for security.
  • Marketing Conversations: These can be a bit pricier. But if used wisely, they can provide a good return on investment.
  • Service Conversations: Costs vary depending on the region but are generally moderate. It's all about providing excellent customer service.


Benefits for Businesses

WhatsApp Business API offers numerous benefits.

  • Global Reach: With over 2 billion users, WhatsApp helps you reach a global audience.
  • Personalized Communication: Engage with your customers in a more personalized way.
  • High Engagement Rates: WhatsApp messages have higher open and response rates compared to emails.
  • Secure Platform: End-to-end encryption ensures that your conversations are secure.
  • Efficiency: Automate responses and manage conversations efficiently.


AI Lifebot | Customizable WhatsApp Bot Services

AI Lifebot provides customizable WhatsApp bot services for Whatsapp  Business API in Noida and beyond. Imagine having a bot that handles customer queries, sends updates, and even manages marketing campaigns. AI Lifebot makes this possible.

Our bots are designed to understand and respond to customer queries in real-time. They can be customized to fit your business needs. Whether you need a simple FAQ bot or a complex customer service assistant, AI Lifebot has got you covered.


Why Choose AI Lifebot?

  • Easy Integration: Seamlessly integrates with WhatsApp Business API.
  • Customizable: Tailor the bot to fit your business requirements.
  • 24/7 Support: Provides round-the-clock customer support.
  • Cost-Effective: Saves time and resources by automating customer interactions.



WhatsApp Business API is a powerful tool for businesses. With clear pricing, varied message types, and multiple conversation categories, it offers flexibility and efficiency.

By leveraging AI Lifebot's WhatsApp bot, businesses can enhance customer engagement and streamline operations through Whatsapp Business API in Noida and beyond. So, whether you're sending utility updates or engaging in marketing conversations, AI Lifebot's WhatsApp bot has got you covered.




Q. How to use WhatsApp bot for business?

Ans. Using AI LifeBOT's WhatsApp bot for your business is simple. Sign up on the AI LifeBOT website, customize the bot’s responses, and link it to your WhatsApp Business account. Train the bot with FAQs and keywords, test it, and then go live.


Q. How can I get WhatsApp business API from WhatsApp?

Ans. To get the WhatsApp Business API, visit the WhatsApp Business website. Input the information about your business in the application form. Once approved, you can integrate the API with your systems using an official WhatsApp Business Solution Provider. This will help you start using WhatsApp for your business.


Q. Is WhatsApp API free?

Ans. The WhatsApp conversation-based pricing model charges for messages based on the length of the session, although the API itself is free.


Q. What is API full form?

Ans. Application Programming Interface.


Q. Is WhatsApp API safe?

Ans. WhatsApp API is completely safe. Before being delivered to WhatsApp, every message is encrypted by the Cloud API using the Signal protocol and keys that have been agreed with the user (receiver).